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Keep an eye out for the next time we run “Break the Silence: Re-engage Cold Leads.” This approach works great with industry leaders, but it also works really well with your clients and prospects. Just remember to tag them in any post where you mention the conversation and include links to their website and LinkedIn profile in your blog posts. You’re helping them gain visibility at the same time that you’re building your own. Hire a Ghostwriter I’ve told you lots of ways to collect the
content. Now you’re probably groaning and Afghanistan WhatsApp Number saying, “Candyce, I have a full time job. I don’t have time to create all of that content even if I use AI.” If that’s the case, consider hiring a ghostwriter. A talented freelance writer can use the recordings, transcripts and AI drafts to create Linkedin posts, blogs, newsletter articles, emails and more. How do you find a great ghostwriter that ensures quality and embodies your brand voice? : Look for specialists in your niche
understand your industry well. Don’t go cheap on this. You need someone who understands your market. Find a native speaker in the language you intend to use. Vet portfolios for examples of previous work that match your style. Start with a one-off trial post to test the writer (yuo should pay them for this). Provide detailed topic guidance and parameters. Request drafts in Google Docs for easy collaboration. Schedule an intro call to align on voice, style, process etc. Plan to spend time reviewing and providing feedback to get it right. Use AI to speed up the feedback process.
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